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Founded as Trail Games in 2016, the company emerged from stealth and rebranded as Pley in 2023.
Our mission is to become the best destination to find and play great games. We’ve built the world’s first end-to-end solution enabling developers to quickly port and publish their mobile games on the web, while making it super easy for consumers to instantly discover and play games online.
With a diverse team of employees from over a dozen countries, we all share the same passion for making fun as accessible as possible to gamers worldwide.
We are serious about play, but never take ourselves too seriously.
Located in the center of Sweden’s Södermalm game hub, Pley offers great benefits including a hybrid work-from-home policy, health & wellness subsidies, and regular group gaming sessions!
Join the team that is redefining how consumers discover and play games!
CEO and Co-Founder
Carles has worked for over 16 years in tech start-ups, working as one of the main developers on projects such as the Apple Design Award-winning Pacemaker DJ App or Outrace and R18 Ultra Chair by Kram/Weisshaar and Audi. He moved to Stockholm in 2007 to complete his computer science studies at KTH and he holds a Degree in Informatics Engineering from UPC (Spain). He met Willem while working at Pacemaker and joined him in founding Pley in 2016.
CCO
Shawn brings over 25 years of Silicon Valley leadership experience with companies including NVIDIA, Beatnik, Pearson, Epsilon and others. Adamek graduated from Stanford University with a focus on human interaction with media technology, and was co-captain of the two-time national champion Men’s Gymnastics Team.
VP of Operations
Eva provides 20 years of know-how in the growth journey. She has built departments and governance in start-ups and scale-ups like HelloFresh and Typeform, and led an EMEA-wide team at Microsoft core to the creation of LearnTV. Eva has an engineering background and taught courses and designed syllabi for the Bachelor’s and Master’s Multimedia degrees at the Open University of Catalonia.
VP of Engineering
Anatoli is an experienced leader of high-performing teams and engineering organizations. He’s been doing software product development and technology management for over 20 years, at companies such as Google, Spotify, NewsCorp, Epidemic Sound and others. Anatoli holds a Master’s degree in Computer Science as well as an MBA degree.
VP of Product
Thomas is a seasoned leader in tech with 25 years of experience, specializing in product management over the past decade, and holding a Master’s in Computer Science and Engineering from KTH. He has launched global consumer experiences at Spotify in collaboration with partners like Google, Amazon, Apple, and Meta.
