Privacy and data protection is important to us at Pley AB, reg. no 559074-0659 ("Pley", "we", "us" or "our"), and this Privacy Policy aims to explain how we process your personal data as a personal data controller when we provide our Service (as defined in our Terms of Service, the "Terms", found here for End Users and here for Developers) to you and what rights you have as a data subject. We may process personal data within the scope of the Service, and for other purposes for which we have a legal basis. The processing of personal data is carried out in accordance with applicable legislation, including the general data protection regulation ("GDPR"). Set forth below is a description of how personal data are processed by us.
This Privacy Policy is incorporated in, and an integral part of the Terms. Defined terms in the Terms applies to this Privacy Policy unless otherwise stated herein.
If you have any further questions or queries concerning how we process your personal data, you are welcome to contact us at: privacy@pley.com.
Personal data that we process are information which, directly or indirectly, may be associated with a living natural person, such as name, username, password, email address, billing address, browser and device information, IP address, geographical location, transaction history, contents of emails with Pley, and information about usage of the website. In addition to the aforesaid, we also collect and process submitted content and other information or documentation, which our Users may submit and publish on the Platform via the User Account when using the Service and communicating with other Users therein.
We process personal data about persons who:
We process personal data for the purposes of administering and performing our Service, managing User relationships, communicate with you, analyse web traffic and keep track of User behaviour, complying with legal obligations, for tax and accounting purposes, improving the Services, recruiting new team members, sending newsletters, marketing our Service and to use social features.
Personal data which is processed by us is either directly provided by you in connection with registration of a User Account, submitted by you when using the Service or automatically collected by us through your use of the Service. We may also collect personal data from private and public registers as well as from public authorities.
You are solely responsible for any personal data obtained from a third party, which is published or shared by you via your User Account. You shall also be able to confirm that you have such third party's consent to provide such personal data to us via the User Account.
We process personal data when necessary to (i) provide our Services and fulfill our obligations in accordance with the Terms and applicable legislation, (ii) communicate, (iii) send out newsletters, (iv) when we have your consent to process personal data or (v) otherwise when there is a legitimate interest for us to process personal data. If we process personal data for any specific purpose which requires consent under the GDPR, or any other data protection legislation, we will obtain consent in advance.
Personal data will always be processed confidentially and protected by appropriate security measures in order to prevent unauthorized access, disclosure, modification or unauthorized destruction. We ensure that any companies that manage personal data on our behalf, uses a high level of security measures in order to protect personal data.
We may disclose personal data to external parties with whom we collaborate e.g. licensors, marketing agencies, e-mail service providers, payment service providers, tax payment service providers, hosting providers, software providers, etc. If we share personal data with an external party, it will solely be for the purposes for which the personal data were initially collected. We may also disclose personal data when we have a legal obligation to do so, or in response to a legal request, court orders or from law enforcement authorities.
We may transfer and store personal data to countries outside the EU/EEA in order to fulfil our obligations. When Pley transfers personal data to such countries, we will ensure that the personal data is adequately protected and processed by the use of relevant safeguards.
Personal data will only be stored for as long as it is necessary in order for us to fulfil the purposes of the processing, or for as long as we are required to store the information according to applicable legislation and relevant guidelines. The personal data is thereafter erased from our systems.
You may unsubscribe from newsletters or similar communication at any time. In such event we will no longer store or process the personal data for such purposes.
Processing of personal data, which is based on provided consent in accordance with Section 3.1 above, may be stored and processed by us until the data subject withdraw their consent thereto. To withdraw their consent and request their personal data deletion, the data subject must contact privacy@pley.com from the email address used to create their user account. Requests will be in accordance with Section 6 below.
Pley is the data controller for the processing of your personal data, and as a data subject you have certain rights as regards to your personal data. The rights are however not absolute, meaning that there are exceptions to some of the rights where we cannot proceed and fulfill your request.
As a data subject, you have the following rights:
If you feel that our processing of your personal data does not comply with data protection legislation, you are entitled to lodge a complaint with the Swedish Data Protection Authority (Sw. Datainspektionen).
Any requests by you as a data subject under this Privacy Policy shall be sent to privacy@pley.com. Requests will be handled as soon as possible, but no later than within one (1) month from the date which we received the request.
Our Service are directed to users being eighteen (18) years or older. However, children being thirteen (13) years and older may receive access to our Service as Guest Users only. However, in order to register for a User Account and get full access to our Service, you must be at least eighteen (18) years or older. We do not and will not knowingly collect information from any unsupervised person under the age of thirteen (13).
Our Service may contain links to third party sites. If you click on a third-party link, you will be directed to that site. Note that these external sites are not operated by Pley and, therefore, we strongly advise you to review the privacy policy of these websites. We have no control over, and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
We are not responsible for the privacy practices of the Developers providing Games or any other third-party services, applications, websites or services that we link to or that are distributed via our Service. You should ensure you read their privacy policies carefully before using Games, applications, websites or services of such parties.
Pley uses cookies in the Service for the purpose of providing and updating the Service and to improve the user experience and distinguish different users on the Platform. For information on how Pley uses cookies, we refer to our Cookie Policy, as amended from time to time, found here.
Pley has the right to amend this Privacy Policy from time to time without giving the User prior notice of such change. However, should any change affect the processing of personal data, which is based on your consent, Pley shall collect a new consent from you regarding such processing. The latest version will always be available here and we advise you to review this page periodically for any changes.
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